About James Etter

Sales / Manufacturing Expert in Electrical Industry

James Etter is a prominent figure in the sales and business development team at Meta Power Solutions, a leading manufacturer of liquid-filled transformers in North America. The company is known for its expertise in designing, engineering, and manufacturing transformers for a broad range of applications, including solar energy, data centers, oil and gas industries, bitcoin mining, and utility companies. Meta Power Solutions has established itself as a trusted partner, recognized for its ability to deliver high-quality products during the most critical stages of its clients' projects.

In his role, James excels by leveraging his exceptional communication and problem-solving skills. He is dedicated to understanding his clients's needs and providing solutions that not only meet but exceed their expectations. He believes in the philosophy that "nobody cares how much you know until they know how much you care." This approach is evident in every interaction he has with clients, whether through phone calls, emails, or face-to-face meetings. His commitment to building solid relationships is the cornerstone of his success in business development.

Embracing the Diversity of Sales and Development

Etter thrives in the dynamic and ever-changing environment of sales and business development. He enjoys the variety that each day brings, as well as the unique opportunities to assist clients across the country. His role requires frequent travel, which he views as an integral part of supporting Meta Power Solutions' goals in client retention and business development. He is also passionate about the competitive nature of the sales and manufacturing industry. He relishes the challenges that come with creative problem-solving and the opportunity to think outside the box. This mindset not only fuels his personal growth but also contributes to the ongoing success of the company.

Early Life and Influences

Born in Cincinnati, Ohio, Jim Etter spent his early childhood in the city. One of his fondest memories includes being a bat boy for the Cincinnati Reds, a team he still supports. After his parents' divorce, he lived in various states, including California, Texas, and Wyoming. During high school, he worked on his father's ranch, where he developed a strong work ethic and a love for the outdoors. These experiences shaped his character and provided a foundation for his future endeavors.

In high school, Jim was also an active member of the wrestling team, which taught him discipline and perseverance. Upon graduating, he chose to serve his country by joining the United States Navy as a cryptologist for Naval Intelligence. In this role, he was responsible for collecting, processing, analyzing, and reporting real-time signal intelligence. He served with distinction, stationed at the ADF in Denver, Colorado, and on the island of Diego Garcia in the Indian Ocean. After four years of honorable service, he was discharged in 1997, ready to embark on the next chapter of his life.

Higher Education and Academic Pursuits

Following his military service, James Etter decided to pursue higher education, taking advantage of the Montgomery GI Bill. This bill provided financial support for his education, allowing him to focus on studying business administration and finance. He began his collegiate journey at Casper College in Casper, Wyoming, one of the region's largest and most comprehensive community colleges. He then transferred to Texas A&M University-Commerce, where he continued to build on his academic achievements. Texas A&M University-Commerce is a significant institution within the Texas A&M University System, known for its diverse academic programs and commitment to student success.

James completed his studies at Southwest Texas University, now known as Texas State University, in San Marcos. The university, founded in 1899, has a rich history and has produced notable alums, including President Lyndon B. Johnson. His time at these institutions provided him with the knowledge and skills necessary to excel in his career.

Family and Personal Life

Family is a central focus in his life. Jim and his wife, Chantel, are the proud parents of two young children, Raya, who is ten months old, and Greayson, who is four years old. He also has two children from a previous relationship: his son Cayman, who is a dedicated athlete competing in basketball and baseball at Four Points Middle School in Austin, Texas, and his daughter Taylor, a former varsity softball player who will be attending Texas A&M University.

Jim Etter has fostered his children's love for sports, a passion he shares with them. He is an avid sports enthusiast and enjoys attending sporting events, often with his clients. Basketball is one of his favorite sports, as he appreciates the teamwork and strategy involved. Golf is another sport that he enjoys, a pastime inspired by his stepfather during his youth. He values the mental focus and discipline that golf requires, finding it a perfect balance with his busy professional life.

James is also a loyal supporter of several sports teams, including the Cincinnati Reds, Denver Broncos, and Denver Nuggets. He is also a devoted fan of all University of Texas collegiate sports, reflecting his deep connection to the state and its athletic culture.

Commitment to Community and Giving Back

Etter is deeply committed to giving back to the community. He supports charitable organizations such as the Salvation Army and the i-5 Freedom Network, the latter of which is dedicated to combating human trafficking through education, training, and advocacy. He believes in the importance of using his resources and influence to make a positive impact on the lives of others.

James Etter's commitment to service is not new; it began during his time in the Navy, where he volunteered with the Boys and Girls Clubs of America. This national organization provides after-school programs for young people, helping them develop the skills and confidence needed to succeed in life. Through his ongoing charitable efforts, he continues to contribute to the well-being of his community and beyond, demonstrating his dedication to making a difference.